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Online banking in India: An approach to establish CRM
CRM customer value online banking technology
2011/10/29
Technology is fast altering the business servicescape. Its role in improving customer service levels is being used strategically and increasingly by service organizations. The service attributes and q...
Online Banking: Increasing Adoption, Access, and Usage
information state of online banking maximize its use mobile banking
2011/10/29
The article offers information on the study conducted by Mercator Advisory Group Inc., which assesses the state of online banking in the U.S. and suggests ways on how banks can maximize its use. It sa...